In the corporate world, a logo redesign is a two-pronged exercise. In simple words, it has its share of merits and demerits. On the positive side, a logo redesign can help build credibility and strengthen brand identity. While on the negative part, it can play a role in disrupting the image of the company.

We witnessed a huge number of logo redesigns in 2009 and pretty much the same was expected in 2010 as well. Although it is too early to count the logo redesigns in the corporate world, but halfway through, there have been a number of mentionable logo redesigns this year. To wrap up the first five months of 2010, I have assembled a remarkable collection of 20 redesigned logos.

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